COMM 2308 Writing for Media
Learning to write effectively for media in a variety of formats and across multiple platforms. Students will develop a coherent writing process and be able to research, edit, and package concise and scalable, persuasive messages. Students will gain skills in writing formats for social media, journalism, broadcasting and PR. Students will learn strategies that attract online and mobile audiences and drive consumers to websites, build brands, disseminate news and information, and maximize search engine results.